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September 7, 2010

BCAMP Member Benefits


The BC Association of Magazine Publishers (BCAMP) represents, connects and promotes the diverse British Columbia magazine industry by uniting and fostering the immense talent, knowledge and skills of its publishers. Established in 1993 to serve and promote BC magazines, the member-driven, not-for-profit association provides a number of member services and initiatives aimed at creating an environment that encourages entrepreneurial excellence.

Please note that the following benefits include both current and recent initiatives, and their continued implementation is subject to public funding approval.
 

Industry Credibility

Member magazines are permitted to use the association’s name and logo in their mastheads and on their websites, assuring readers that their publication meets established advertising-editorial criteria set by the Canadian magazine industry. BCAMP membership demonstrates that amagazine produces the kind of trusted editorial that draws devoted readers, offering advertisers positive affiliation with access to a potentially loyal market.
 
Advocacy

BCAMP works at the municipal, provincial and federal levels, lobbying government for policy that will provide stability for the industry. Advocacy is fundamental to ensuring that the industry environment is such that BC magazines can continue to contribute to the cultural fabric of the province and the country.
 
Professional Development
 
Events
To enhance industry knowledge and skills and facilitate networking, the association coordinates the following professional development opportunities:
Camp BCAMP: An annual conference geared towards small- to medium-circulation magazines, featuring speakers on timely topics in all areas of magazine publishing. Past sessions have covered in-house fulfillment, online brand building, contract publishing and adapting editorial for the Web.
Magazines West: An annual conference featuring workshops and seminars tailored to medium- to large-circulation magazines. Past sessions have covered effective typography, ad sales, monetizing the Web and best practices in copy editing.
Magazine Writers’ Craft Fair: A one-day event for established, emerging and aspiring writers interested in crafting their careers in magazine writing. Industry professionals share their knowledge in an intimate and interactive forum. 
Members receive discounted registration rates for these events, and also receive Magazines Canada member rates to selected Magazines Canada professional development events.
 
Bursaries
Members are eligible to apply for travel and tuition bursaries to attend professional development events including Camp BCAMP, Magazines West, Magazine Writers’ Craft Fair, Magazines Canada School for Circulation, MagNet: Canada’s Magazine Conference and Simon Fraser University Summer Publishing Workshops.
 
Marketing and Promotion
Online member directory
The Magazine of Magazines, a digital publication listing all BCAMP members, is available online. Members are also promoted on the association’s website (www.bcmags.com), where they can post jobs and manage their public profiles.
 
More To Explore in B.C. Magazines Contest
BCAMP promotes awareness of member magazines via an online contest that awards one entrant each month a free subscription to a BC magazine.
 
Word On The Street Book & Magazine Festival
BCAMP organizes free exhibitor space for its members at Western Canada’s largest celebration of words and reading. This outdoor festival draws approximately 35,000 readers, writers and literary-minded individuals to the Vancouver Public Library each year. BCAMP also coordinates event programming to spotlight member magazine content and provide information on careers in writing and publishing.
 
Additionally, the association looks for opportunities throughout the year to provide community outreach to its members and raise the profile of BC magazines. Recent marketing initiatives include the following:
Transit shelter advertising: A poster featuring member magazines was displayed at bus shelters throughout metro Vancouver for a six-week campaign.
Vancouver Live! Video Screen Advertising: BCAMP produced a promotional ad highlighting member magazine covers, which ran on two outdoor video screens in downtown Vancouver.
Richmond Public Library International Reading Room: Members were invited to donate magazines to a showcase of local media that took place during the 2010 Olympic Games.
BC Book & Magazine Week 2009: In partnership with the Association of Book Publishers of BC, BCAMP organized a week of public events, including a trade show, readings, discussions and the Main Street Literary Tour.
 
Circulation and Distribution
 

Office Distribution Program

Six times a year, BCAMP collects recent back issues of member magazines and coordinates distribution to the waiting rooms of 200 medical and business offices throughout the Lower Mainland.   

BC Ferries
BCAMP works with The News Group to position member magazines in strategic newsstand locations on selected BC Ferries vessels, reaching regular commuters as well as tourists.
Canadian Media Circulation Audit membership

BCAMP members are entitled to membership in the Canadian Media Circulation Audit (CMCA) under the Vertical Publications & CCNASustaining/Associate Members category, providing a reduced rate to access the CMCA’s auditing services. (Note: auditing fees are additional and based on circulation. View membership and auditing fees at www.circulationaudit.ca.)
 
Partnerships
BCAMP collaborates with a broad range of organizations and corporate sponsors to further its member-driven mandate.
 
BCAMP maintains memberships and partnerships with the following organizations:
·      Access Copyright
·      Alliance for Arts and Culture
·      Association of Book Publishers of BC
·      Canadian Centre for Studies in Publishing
·      Canadian Media Circulation Audit
·      Canadian Society of Magazine Editors
·      Cultural Human Resources Council
·      Editors’ Association of Canada, BC Branch
·      Federation of BC Writers
·      Magazines Canada
·      Vancouver Public Library
·      Volunteer Vancouver
·      Western Magazine Awards Foundation
 
We also work with the following industry supporters and suppliers, who share our goal of  ensuring industry sustainability:
·      CentralWeb Printing
·      Kirk Marketing
·      Masthead Online
·      Teldon Printing
·      Texterity
·      Transcontinental-LGM Coronet
·      Web exPress Printing
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